The weight of a hot day


The apathy that comes with a hot day is unique. With the feeling that mind and body are moving in slow motion, to our detriment, getting over the simpler of tasks can turn into a complete agony …

On days like this, the heat seems to emanate from everything …humidity steals the oxygen, and even the wind is too tired to blow…

The monumental weight of a heat, that can only remind us of life in Macondo, falls on us and we surrender to a state in which, between despair and frustration, the mind refuses to think and the body refutes, heatedly, all orders to get in motion…

The result? We are at the mercy of temperature, floating in a sticky and wet limbo, with a blank mind wondering how are we ever going to get on our feet again…

The limbs are loosened mixed with the heaviness of the air… the eyelids surrender… the thoughts get tangled … and the 40 celsius degrees win the battle…

My First Post

Ok. So this is my first post in the blogger world. I have to admit that I have been wanting/thinking about starting a blog for a long time now but hadn’t done it  because I honestly could not decide on what to write about.

My first approach was to write about personal experiences, but after a while, I dispensed it. Why? Because I decided I don’t want to make a personal diary out of my blog.

I noticed that my intention with creating a blog was, not only to be able to express myself through writing, which I really, really miss from my college days. No,with my blog I also want to share knowledge and experiences that can be of use to others.

So, what to write about in a blog?

Well, as a result of the inquiry in my own mind and my motivations, I remembered a phrase I heard in a movie

“to write well, you must write about what you know”

Could not agree more. So that’s what I’ll do, I’ll write about what I know. I’m going to write about me, about my knowledges and my experiences merging them all in one purpose: sharing.

So with humble intentions I pretend my blog becomes the golden ratio between the personal and the professional, calling out to those who have growing interest for the world of marketing, love for photography and fondness for the culinary delights.

Hello, to all of you!